A love letter to digital independence (and a gentle push to just get started)
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We all want to be seen.
Not just on Instagram or LinkedIn—but properly seen.
That’s where a personal website comes in. It’s not just a fancy online CV.
It’s your digital home. A space that’s truly yours.
No algorithm. No ads. No weird compression on your headshot.
Inspired by Ali Abdaal’s YouTube video “Why Everyone Needs a Personal Website”, I finally sat down to write this post. And yes, it’s also a pep talk for my past self.
So... who needs a personal website?
Short answer: pretty much everyone.
Long answer:
→ If you’re freelancing
→ If you want to get hired
→ If you’re building something (a brand, a project, a course, a revolution)
→ Or if you’re just tired of sending the same “here’s what I do” email for the 34th time...
You, my friend, need a site.
What a website does for you (that social media never will):
✓ Control → You own the content
✓ Clarity → You decide what matters
✓ Credibility → You instantly look more legit
✓ Googleability → You actually show up when people search your name in search engines like Google and increasingly in AI tools like ChatGPT.
My own website story (and a lesson in getting out of my own way)
I procrastinated for months. I wanted my portfolio to be perfect - original, clever, attracting attention.
But I kept overthinking. And nothing got done.
One day, I opened Webflow’s template marketplace, downloaded a free template by Lucas Gusso, and just started.
The result? SheDevelops.online was born. It's simple. Clean. And effective.
It’s not about reinventing the wheel—it’s about getting the wheel rolling.
(Spoiler: I even built a villa site in Sri Lanka based on the Mason Manor template. The key is in how you customize and structure it.)
What if you're not a designer? You don’t need to be.
Let me be honest:
I don’t design from scratch.
What I do is help you turn your vision into a functioning site. Using a template, your Figma file, or even a screenshot of a page you love.
Because at the end of the day, it’s not about the font pairing or hover effect.
It’s about whether your website is helping you:
→ Book that client
→ Sell that service
→ Tell your story clearly
Here’s what I specialize in:
✓ Converting your designs (Figma, PSD, or even sketches) into a live Webflow site
✓ Customizing templates to fit your unique needs and vibe
✓ Adding subtle, engaging animations using Webflow + GSAP (Did you know Webflow recently acquired GSAP—one of the most powerful animation libraries? That means smoother, more dynamic websites are easier than ever.)
✓ Creating CMS collections for blogs, portfolios, or dynamic content
✓ Teaching you how to update your site yourself (no tech panic!)
✓ Fixing bugs, making things responsive, setting up domains, and yes - even moving your site to another hosting if needed
✓ Basic SEO: So your site doesn’t just look good, it also shows up on Google
Don’t let perfection stop you from showing up
You don’t need 10 pages, a full photoshoot, or a degree in UX.
Start with one page. One sentence. One offer.
Then build from there.
Not sure where to start?
I got you.
I’m creating a free Personal Website Checklist - specifically for women founders and small businesses.
It’ll include:
→ Where to begin
→ What to write
→ What not to overthink
📩 Coming soon – drop your email below here to get it first
TL;DR:
Forget perfect. A good website is about clarity and confidence. It helps you show up - even while you’re still figuring things out.
And if you need help getting started, I’m just a message away.
→ Say hi
My newsletter
→ A free Personal Website Checklist
→ Webflow & SEO tips for small businesses
→ Ideas to make your site more effective